Full Job Description
Job Title: Digital Content Strategist
Company Overview
Welcome to Innovative Solutions Inc., a forward-thinking global leader in technology and digital services. Headquartered close to the bustling metropolitan areas, we are expanding our presence in Goodland, Kansas, and seeking an enthusiastic and skilled digital content strategist to join our dynamic team. At Innovative Solutions Inc., we prioritize creativity, growth, and innovation, striving to bring transformative digital strategies to our diverse clientele.
Position Overview
As a Digital Content Strategist, you will play a crucial role in shaping our digital narratives and enhancing our brand presence online. You’ll be responsible for creating and implementing comprehensive content strategies that drive brand engagement and contribute significantly to our sales objectives. If you have a passion for storytelling and a solid background in digital marketing, we want to hear from you!
Key Responsibilities
- Develop and execute comprehensive content strategies that align with overall marketing objectives.
- Manage the content calendar and ensure timely delivery of all content across our digital platforms.
- Conduct in-depth market research and competitor analysis to inform content strategy decisions.
- Collaborate with cross-functional teams including marketing, design, and sales to create cohesive and engaging content.
- Optimize content for SEO to improve organic search visibility and audience reach.
- Analyze performance metrics and utilize data to refine and improve content strategies continuously.
- Stay updated on industry trends, best practices, and emerging technologies to inform content development.
- Mentor and guide junior content creators in writing and strategy development.
What We're Looking For
To excel in this role, strong qualifications and attributes are essential:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital content strategy, copywriting, or a related field.
- Proven track record of developing successful digital content strategies that achieved measurable results.
- Strong understanding of SEO principles and analytics tools like Google Analytics.
- Exceptional writing, editing, and verbal communication skills.
- Ability to work collaboratively in a fast-paced environment while managing multiple projects.
- Creative mindset and a keen eye for detail.
- Experience with social media marketing and content management systems.
Benefits and Perks
At Innovative Solutions Inc., we believe that our employees are our greatest asset. We offer a comprehensive benefits package aimed at enhancing your work-life balance and professional growth, including:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Generous paid time off (PTO) policy and flexible working hours.
- Opportunities for professional development and training.
- Access to cutting-edge tools and technology.
- Collaborative and inclusive work environment.
Why Goodland, Kansas?
Goodland, known as the